Getting high-quality leads is crucial for driving growth in the competitive mortgage industry — especially since 51% of home-buyers found their home online. However, with rising interest rates and economic uncertainty, lead generation is proving to be more challenging than ever. In this blog post, we will explore 5 data-driven strategies you can leverage to…
Welcome to the vibrant world of local restaurant growth, where mastering strategic maneuvers can turn tables in your favor. In this digital age, drawing hungry customers to your establishment involves more than just great food and a welcoming ambiance. It’s about carving your niche in the bustling realm of online visibility, understanding your clientele intimately,…
Driving consistent revenue and growth happens at the local level. To build a local customer base of repeat local customers, you need strategic and multifaceted marketing. In this post, we’ll explore effective local marketing strategies for hotels, restaurants, and other service businesses based on insights from hospitality expert Scot Turner. Whether you need to improve…
Buckle up because we’re about to turbocharge your marketing game in 2024 with these successful real estate marketing strategies. In the real estate and mortgage industry, you’re not just selling a product or a service, you are providing a solution. How do you do this? Well, you’ve got to be the leader of insightful content,…
Digital advertising has come a long way in just the past few years. For the first time, digital ad spending exceeded traditional ads in 2023. Automation for digital ads now lets you set up ad campaigns that practically run themselves. This saves a ton of time and effort while also improving performance. With automation, your…
The internet has become the cornerstone of modern house hunting, fundamentally changing how potential buyers and sellers engage with the market. To effectively resonate with today’s audience, real estate professionals must position themselves where their potential clients are: online. This guide is to help you get started with real estate digital advertising. The digital shift…
In today’s digital age, reaching your target audience is both an art and a science. Multi-channel marketing, simply put, involves utilizing multiple platforms and channels to promote your brand or product. These channels can include social media platforms such as Facebook, Instagram, LinkedIn, TikTok, as well as search engines like Google, and even email marketing….
In today’s digital age, where information is at our fingertips and authenticity is prized, user-generated content (UGC) has emerged as a potent force that shapes the success of multi-location brands. But what exactly is user-generated content, why has it become such a game-changer, and how should you use user-generated content for multi-location brands? User-generated content…
In today’s digital world, having a strong online presence is crucial for any business. But for multi-location mortgage brokers, dominating local search results is an absolute must. With 46% of Google searches having local intent, and 88% of those local searches leading to conversions, local SEO for mortgage brokers is the secret sauce to success…