Austin, TX, October 9, 2024 – Evocalize, the provider of patented digital marketing technology that powers many of the largest mortgage companies and real estate firms — including Realtor.com, Rate, CMG Financial, United Real Estate, eXp, Embrace Home Loans, and many more — is excited to announce its newest partnership with Synergy One Lending.
Synergy One Lending is collaborating with Evocalize to transform how mortgage loan officers attract leads and engage with referral partners. The platform will streamline local digital paid marketing, automatically launching targeted campaigns across popular channels like Google, Facebook, Instagram, TikTok, Gmail, and YouTube, reaching buyers and referral partners where they are most engaged.
Synergy One Lending digital marketing partnership
“We’re excited to announce our latest partnership with Synergy One, as we share a common vision of empowering loan officers with the necessary compliant tools to expand their reach, engage their networks, and grow their businesses,” said Matthew Marx, CEO of Evocalize.
“Leveraging our deep partnership and integration with Total Expert, this solution will enable Synergy One’s Mortgage Loan Officers to seamlessly leverage the power of their Total Expert data to automatically run advanced digital marketing programs to generate their own leads. This is especially critical in light of the impending FCC/TCPA regulatory change deadline, emphasizing the need for loan officers to take control of their lead generation and nurturing efforts, from the initial contact to the funded loan.”
“Once I saw Evocalize, the question wasn’t ‘if,’ but ‘when’ we would find a way to leverage this platform. This partnership is transformative for our originators,” said Steve Majerus, CEO at Synergy One Lending.
“By partnering with Evocalize, we’re equipping our sales force with fully integrated, automated marketing tools that significantly boost their ability to generate their own leads, expand their businesses, and frame and enhance personal branding in their digital communities. This collaboration empowers our LOs to drive better results, simplify their marketing strategies, and achieve greater success in their local markets with much less effort than before. It helps us Modern Up.”
To see how Evocalize simplifies local digital marketing for 1,000,000+ agents, loan officers, and locations to drive real business results when it’s needed most, visit evocalize.com.
About Evocalize
Evocalize is the AI marketing director for the housing industry. The largest real estate and mortgage brands — along with the technology platforms (like CRMs) and marketplaces that serve them — use Evocalize to give their loan officers, agents, and local teams a full marketing director at scale. Tell it your goal and Evocalize builds the plan, generates the creative, launches across every channel, and gets smarter with every result — driving real business results and revenue without the time, expertise, or guesswork local marketing usually demands.
Evocalize is a Meta Business Partner and a Google Business Partner. More than 1,500,000 sophisticated digital marketing programs have been run on Evocalize technology, generating millions of leads and driving thousands of transactions to date. Evocalize is backed by Madrona Venture Group, Move, Inc., Second Century Ventures, and Habanero Ventures. For more information, visit evocalize.com.
