Recruit new team members
The best people are recruited, not found: top agents, loan officers, and the teams that run your locations. Evocalize runs recruiting like marketing: targeted employer-brand programs that put you in front of the people you want and follow up with every candidate, automatically.
Now hiring Join a team that invests in your growth.
Candidate pipeline
Recruiting that runs itself.
Every brokerage, lender, and multi-location brand competes for the same finite pool of great people. The ones who win don’t recruit harder. They recruit like marketers, with a brand that shows up, targeting that finds the right people, and follow-up that never drops the ball.
The best agents, loan officers, and local managers get pitched constantly. Winning them takes more than a single outreach. It means showing up with a real brand and staying in front of them until the timing is right. That’s marketing, and most teams aren’t doing it.
Most recruiting is manual outreach with no brand, no targeting, and no follow-up: a numbers game run on hustle. The teams that win treat it like what it is: a marketing motion with creative, audiences, and a pipeline.
Loan-officer turnover runs about 25% a year, and frontline turnover at many local businesses runs far higher. Growth depends on always recruiting, and doing that by hand doesn’t scale across branches, teams, and locations. You need an engine, not a sprint.
How it works
Tell Evocalize who you want to recruit and what makes joining you worth it. The AI Marketing Director plans the program, creates the employer-brand creative, launches it to the right professionals, captures candidates, and follows up automatically.
It plans
A targeted recruiting plan aimed at exactly the people you want to attract, from producing agents and loan officers to the managers and staff who run your locations. It’s built around your markets, your value proposition, and your growth goals, and designed to run continuously.
Goal: grow my pipeline Built in 0:42 · 0 manual steps
Evo
Composing your plan...
It generates
Professional, on-brand video and image creative that sells why top talent should join you, produced automatically, so your recruiting looks every bit as good as your best competitor’s.
On-brand
From your photos — no filming, no editing.
It builds
A branded recruiting page that captures interested candidates into contacts and an audience you own. No careers-site project, no developer, no waiting.
New contact captured
Added to an audience you own
It launches
Recruiting programs run across the channels people actually spend time on (Google, Facebook, Instagram, TikTok, and more), targeted to the talent you want, within the radius they would realistically commute, in the markets you’re growing.
Your market Your contacts · your sphere · new prospects
Targeted to your local market
It engages
Every candidate inquiry is answered within seconds by AI: qualified, nurtured, and booked or handed to you warm. Strong prospects never go cold while you’re busy running the business.
Connected in 0:08
Every inquiry answered in seconds — day or night.
It learns
Evocalize tracks which sources, markets, and messages produce actual recruits, not just clicks, and shifts toward what works, so your cost per hire drops as the program runs.
More of what converts: contacts up 22% +126
contacts, 90 days
Manual recruiting maxes out at the hours in your day. A recruiting engine keeps working across every market while you focus on closing the talent it surfaces.
Without Evocalize
With Evocalize
“Partnering with Evocalize has positioned our franchisees to maximize their marketing investment. We have more than just a marketing partner, we have a team that understands their success is tied to ours, and they continually prove it.”
Chance Pearson
Redline Athletics, CEO
For team leads & broker owners
For enterprise & multi-location brands
Got questions?
Evocalize runs recruiting through its unified marketing platform. You tell Evo the talent you want to attract, and it builds the plan, generates employer-brand creative, launches a recruiting landing page, runs targeted reach to the right professionals, and follows up with every candidate inquiry instantly.
Instead of cold outreach one prospect at a time, you build an always-on recruiting pipeline that keeps your brand in front of the people you want to hire.
Recruiting marketing applies the same tools that win customers (targeted advertising, branded creative, landing pages, and automated follow-up) to attracting the people you need instead of clients: agents, loan officers, managers, or the staff who run your locations.
It treats recruiting as a continuous pipeline rather than a series of cold calls, which is how the fastest-growing teams and brokerages consistently win top talent.
Yes. Enterprise lenders, brokerages, and franchise networks use Evocalize to deploy consistent, on-brand, compliant recruiting across every branch, team, and market at once, without adding headcount to a central marketing team.
Leadership sets the brand and the message; Evocalize runs it everywhere and reports which markets and sources are producing actual hires.
Brand, messaging, and compliance guardrails are set once and applied to every branch and market automatically, so recruiting stays on-brand and governed no matter how many teams are running it.
A recruiter or job board reaches people who are actively looking. Evocalize lets you proactively target the specific people you want, including those who aren’t job-hunting yet, and build familiarity with them over time.
You own the audience and the pipeline, and your recruiting brand keeps working continuously instead of resetting with every open req.
Yes. Hiring is one of the most common program goals for multi-location brands on Evocalize.
Each location runs a local hiring program for the specific roles it is short on, targeted to the radius people would realistically commute. Applicants go straight to the person doing the hiring at that location, headquarters sees cost per applicant across the network, and programs can keep running in the background so the pipeline never restarts from zero when someone leaves.
You fund the media budget inside your programs, which you control; the plan, creative, landing page, and candidate follow-up are part of the program. There’s no separate platform fee for individual users; enterprise deployments are structured to fit organization-wide recruiting goals.
Because the system optimizes toward sources that produce real hires, cost per qualified candidate typically improves the longer a program runs.
Build first-party demand and turn your local market into a pipeline you own.
Learn more Keep your name in front of your market with consistent, on-brand programs.
Learn more
Co-brand programs with partners, share the cost, and expand your reach together.
Learn moreTurn recruiting into an always-on engine that puts your brand in front of the right talent and follows up with every candidate — automatically.
“This is the future. Once I saw Evocalize, the question wasn’t “if,” but “when” we would find a way to leverage this platform. It empowers our people to drive better results and grow with much less effort than before.” 
“Evocalize has been a game changer for how we bring marketing to our loan officers. The platform makes it easy for them to launch personalized campaigns with confidence, while giving our team the consistency and support we need behind the scenes. On top of that, their team is collaborative, responsive, and truly feels like an extension of our own.” 
“This technology puts real marketing power directly in our people’s hands. We’re empowering our team to take control of their own success and strengthen local relationships.” 