Launch a new listing

Turn every listing into your next one

Win the listing, tell Evocalize, and it runs the whole launch from one action: a branded listing video, a dedicated landing page, paid ads to the right buyers, sphere outreach, and instant follow-up. Every channel, working together.

Just listed

$624,000

4 bd · 3 ba · Maple Heights

Listed by Alex Bennett, REALTOR®
Listing video

Auto-built from your photos, sized for Reels, TikTok & YouTube.

One listing. One button. Everywhere.

Real results from real agents

United Country Real Estate

100x ROI

$6,000 in Evocalize programs turned into $23M in closed sales over a year.

James Edwards

James Edwards

United Country Real Estate

eXp Realty

<$20 CPL

333+ potential buyers on a $750/month budget, running on autopilot for a year.

Terri Dennis

Terri Dennis

eXp Realty

Winkle & Company

40+ buyers

From a single listing video ad — the most inquiries she’d ever gotten on a listing.

Holly Winkle

Holly Winkle

Winkle & Company

Trusted by 1M+ agents and loan officers

EXIT RealtyRealtor.comRateSideUnited Real EstateMoxiWorksTotal ExpertBoomTown
EXIT RealtyRealtor.comRateSideUnited Real EstateMoxiWorksTotal ExpertBoomTown
CMG FinancialMarqAtlantic Bay MortgageMutual of Omaha MortgageSynergy One LendingInside Real EstateRealty Austin
CMG FinancialMarqAtlantic Bay MortgageMutual of Omaha MortgageSynergy One LendingInside Real EstateRealty Austin

Winning the listing is step one. Marketing it is what sells it.

A seller is trusting you with their biggest asset. How you market it is what they’ll remember, and what every other seller in the neighborhood is watching. But doing it right, fast, on every home is more than any agent can pull off alone. Here’s the gap.

Most listings get the bare minimum.

A post on your own social, maybe $200 of boosted ads, the MLS doing its thing, and then you hope. Sellers notice the difference between an agent who markets their home and one who just lists it. So do the sellers watching you in the neighborhood.

Doing it right takes a whole team.

A listing video, a dedicated landing page, paid social and search, sphere outreach, retargeting, instant lead follow-up, neighborhood mailers. That’s a marketing department’s worth of work. Pulling it off for every listing, fast, by yourself, is impossible.

Every listing is a chance to win the next one.

Marketing a listing sells more than that home. It’s a billboard for you in front of every potential seller nearby. Done well, one listing becomes the reason you win the next three. Most agents leave that entirely on the table.

How it works

Tell it you won the listing.
It runs the whole launch.

You tell Evocalize about the new listing. The AI Marketing Director builds the whole launch: the video, the landing page, the ads, the outreach, and the follow-up, coordinated as one plan you review before it goes live. That’s what a marketing director would do. Every capability below is live today, not on a roadmap.

Product visuals on this page are illustrative; the results shown are from real Evocalize customers.

It generates

It generates a listing video.

The moment you win a listing, Evocalize turns the property photos into a professional, on-brand listing video, sized for Instagram Reels, TikTok, Facebook, and YouTube. No filming. No editing. No crew.

Creative studio Auto-generated
Square
Vertical
Wide

On-brand

From your photos — no filming, no editing.

It builds

It builds a dedicated listing page.

A branded SmartSite landing page for the property goes live automatically, built to capture every interested buyer into a contact and a retargeting audience you own. Your page, your buyers, your data.

4 2.5
Get started

New contact captured

Added to an audience you own

It launches

It launches paid search, social, and mail.

Targeted paid programs go live across Google, Facebook, Instagram, and TikTok, aimed at the buyers most likely to want this home, in the right zip codes. A neighborhood mailer carries a QR code to the listing page, so even print responses are measured and retargeted.

Launching Live
  • Google Search Live
  • Facebook Live
  • Instagram Live
  • YouTube · Display Live

5 channels live · launched in 1 click

Targeted to your local market

It notifies

It notifies your sphere.

Your past clients, your CRM contacts, and the warm prospects you’ve been nurturing all hear about the new listing automatically, so the people most likely to refer or buy see it first.

Your sphere Notifying
  • Past clients 184Notified
  • CRM contacts 96Notified
  • Warm prospects 32Notified

312 contacts notified — instantly

The people most likely to act, reached first.

It retargets

It retargets everyone who engages.

Everyone who visits the listing page or interacts with the ads becomes an audience you own, so your listing (and your brand) keeps following them across the web until they act.

Audience you own Yours to keep
4,820 +128 today
  • Visited your page64%
  • Watched your video41%
  • Clicked an ad28%

Retargeting

Your name keeps showing up across Google, FB & IG.

It engages

It engages every buyer instantly.

Every inbound buyer is called and texted within seconds by LeadsConcierge AI, then qualified, answered, and booked for a showing or handed to you warm. No serious buyer slips through.

LeadsConcierge AI Calling
MNew inquiry · Maria just now

Connected in 0:08

Booked with you · today 4:00 PM

Every inquiry answered in seconds — day or night.

It learns

It learns from every listing.

Every listing you run produces data the AI Marketing Director feeds back into the next one: better targeting, better creative, and better buyers, for you and across the whole network.

Results & optimization
Contacts / week Last 90 days
Shifted budget to Google — CPL down 22%

$19

CPL, improving

The same listing. Two very different launches.

Without Evocalize

Post it, boost it, hope

  • A social post and maybe a small boosted ad
  • No video, no dedicated page, no retargeting
  • Buyers slip away while you’re showing other homes
  • The listing markets the home, never you

With Evocalize

A full program, in minutes

  • Listing video, landing page, and ads — automatically
  • Sphere outreach and retargeting working together
  • Every buyer engaged within seconds, day or night
  • Marketing that sells the home and wins your next listing
EXIT Realty Corp.
Annette Anthony “Co-marketing isn’t just about sharing ad costs — it’s about sharing success. It gives our Associates a simple way to collaborate, create stronger programs, and build deeper partnerships that go way beyond referrals.”

Annette Anthony

EXIT Realty Corp.

Every listing deserves a launch

For listing agents

  • Launch a full marketing program for every listing in one click
  • Win the listing presentation with video, a landing page, and ads on day one
  • Capture and own every buyer the listing attracts
  • Turn each listing into the marketing that wins your next one

Turned $3,064 in programs into $44,000 in commissions (1,335% ROI) by acting on new inquiries within five minutes.

Jasmina Law, eXp Realty

For teams & brokerages

  • Give every agent pro-level listing marketing, automatically
  • Keep every listing on-brand and compliant across the team
  • Make marketing the reason agents win listings and join your brokerage
  • See what’s working across every agent and listing in one place

At a company-wide rollout, agents went from intimidated to actively launching their own listing ads, one built in under three minutes.

Amanda Syrjamaki, RealtyHive

Got questions?

Frequently asked questions

How do I market a new real estate listing online? +

With Evocalize, you tell the platform you’ve won a listing and the AI Marketing Director launches a complete marketing program automatically. It generates a listing video from the property photos, builds a dedicated landing page, runs paid search and social targeted to likely buyers, notifies your sphere, retargets everyone who engages, and follows up with every inbound buyer instantly.

What would normally take a marketing team and days of work happens from a single action, fully branded to you.

What is automated listing marketing? +

Automated listing marketing is software that produces and runs all the marketing for a property listing for you (video, landing page, paid ads, sphere outreach, retargeting, and lead follow-up) instead of you assembling those pieces manually across different tools.

Evocalize coordinates all of it as one plan, so every listing gets a consistent, professional launch without the manual effort.

What is a listing landing page (SmartSite)? +

A listing landing page is a dedicated, branded web page for a single property, built to convert visitors into contacts. Evocalize’s SmartSite creates one automatically for each listing, captures every interested buyer, and turns them into a retargeting audience you own.

You don’t need a website or a developer. The page is generated, hosted, and connected to your follow-up automatically.

How fast can I launch marketing for a new listing? +

In minutes. Once you start a listing program, the AI Marketing Director generates the video, builds the landing page, and launches the ads automatically. The entire program goes from a single action to live in under a few minutes.

That speed is the point: your listing gets a full marketing launch the same day you win it.

How much does it cost to market a listing with Evocalize? +

Creating an account is free, with no monthly platform fee for individual agents. You only pay for the ad spend inside your listing programs, and you control the budget for each listing. Terri Dennis of eXp Realty, for example, ran Evocalize programs on a $750/month budget and generated 333+ potential buyers at under $20 each.

Teams, brokerages, and franchise networks can deploy listing marketing at scale with corporate-funded or agent-funded programs; that’s priced separately.

Does marketing a listing this way help me win more listings? +

Yes. A professional, multi-channel launch for every listing doubles as ongoing marketing for you. Every nearby seller sees how you market homes, which is one of the strongest listing-presentation advantages there is.

Each listing also builds your brand recognition, retargeting audiences, and pipeline, so your marketing compounds listing after listing.

Your next listing deserves a real launch.

Tell your AI Marketing Director about the listing. It builds the video, the page, and the ads, and follows up with every buyer — automatically.