What is ListingMotion? +
ListingMotion is Evocalize’s automated video capability for real estate and mortgage. It applies AI motion effects to listing photos you already have and returns a professional, on-brand video in square, vertical, and landscape formats, ready to run across Facebook, Instagram Reels, TikTok, and YouTube.
It is built into Evocalize rather than sold as a separate video app, so the video is generated as part of the marketing program running for that listing and starts working the moment the program goes live.
How does ListingMotion turn photos into a video? +
You select four or more photos when you start a listing program. AI applies realistic camera movement to each still, simulating slow push-ins, pans, and pull-backs, then sequences and times them into a finished video. A branding overlay with your headshot, logo, contact details, and call to action is added automatically.
The whole thing happens in minutes with no filming, no editing software, and no technical skills.
How many photos does ListingMotion need? +
Four at a minimum. More photos generally make a stronger video, because the sequence has more rooms and angles to move through. The listing photos you already have are all that is required.
What video formats and sizes does ListingMotion produce? +
Every listing produces three renders from the same upload: square (1:1) for Facebook and Instagram feeds, vertical (9:16) for Instagram Reels, TikTok, and YouTube Shorts, and landscape (16:9) for YouTube, Facebook video, and your listing page.
Each render is sized and timed for the placement it runs in, so there is nothing to reformat or resize.
Can I use the ListingMotion video outside of Evocalize? +
Yes. Once the order is placed the video is yours to keep. Download any of the three formats and post it to your own social accounts, email it to the seller, put it on your website, or share it however you like.
Does the video include my branding? +
Yes. A branding overlay with your headshot, logo, contact details, and a call to action is applied to the video and to the image creative automatically, using the brand assets already on your Evocalize account. If you would rather run without it, a single toggle turns the overlay off.
For teams and brokerages, corporate brand and compliance guardrails are applied to the creative automatically, so every agent’s video stays on brand.
Do I need video experience or editing software? +
No. There is no filming, no editing timeline, and no software to learn. ListingMotion runs inside the listing program you were already launching, so the workflow does not change. You pick photos and approve the program.
Can loan officers use ListingMotion? +
Yes. Loan officers use ListingMotion for brand and program video: professional, on-brand video built automatically for social and paid placements, putting your face and your message in front of borrowers where they already spend their time.
Loan officers co-marketing with an agent partner also get listing video inside RESPA-compliant co-branded programs, with both brands on the creative and the cost split between partners.
How much does ListingMotion cost? +
ListingMotion is a low-cost add-on to an Evocalize listing program, priced at a fraction of what professional video production costs per property. Creating an Evocalize account is free with no monthly platform fee for individuals, and you control the budget on each program you run.
Teams, brokerages, and enterprise organizations can enable it across every agent; that is priced with your organization’s deployment. Schedule a walkthrough for specifics.