Austin, TX, Feb 11, 2025 – Evocalize, the provider of patented digital marketing technology that powers many of the largest mortgage companies and real estate firms — including Realtor.com, Rate, CMG Financial, United Real Estate, eXp, Synergy One Lending, and many more — is excited to announce its partnership with Embrace Home Loans.
Embrace Home Loans is collaborating with Evocalize to transform how mortgage loan officers attract leads and engage with referral partners. The platform will streamline local digital paid marketing, automatically launching targeted campaigns across popular channels like Google Search, Facebook, Instagram, Gmail, and YouTube, reaching buyers and referral partners where they are most engaged and automatically building customized landing pages and lead funnels for Embrace’s key marketing themes to connect with high-intent borrowers.
“We’re excited to announce our partnership with Embrace Home Loans, as we share a common vision of empowering loan officers with the necessary compliant tools to expand their reach, engage their networks, and grow their businesses,” said Matthew Marx, CEO of Evocalize.
“We’ve made it extremely easy for the Embrace loan officer network to leverage our advanced digital marketing programs to generate their own leads and seamlessly route them into their CRM, giving complete control of their integrated lead generation and nurturing efforts in just a few clicks.”
“Through our collaboration with Evocalize, we’re providing our loan officers with seamless, automated marketing tools designed to enhance lead generation and business growth. With these tools, LOs will be able to streamline their marketing efforts, achieve stronger results, and thrive in their local markets with minimal effort,” said Meghan Handy, Chief Customer Officer at Embrace Home Loans.
To see how Evocalize simplifies local digital marketing for 1,500,000+ loan officers, agents, and locations to drive real business results when it’s needed most, visit evocalize.com.
About Evocalize
Evocalize is the AI Marketing Director for local businesses. The largest real estate, mortgage, and multi-location brands use it to give their loan officers, agents, and local teams robust marketing orchestration at scale, as do the technology platforms (like CRMs) and marketplaces that serve them.
A Meta Business Partner and a Google Business Partner, the company is backed by Madrona Venture Group, Move, Inc., and Second Century Ventures. For more information, visit evocalize.com.
