Taziki’s partners with Evocalize to offer instantaneous local marketing automation to every location
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Austin, TX, May 1, 2024 – Evocalize, the provider of industry-leading local marketing automation technology provider, is excited to announce its latest partnership in the franchise and restaurant industry, Taziki’s Mediterranean Cafe — the #1 Mediterranean franchise in the US.*
Evocalize provides advanced, scalable digital marketing tools specifically designed for multi-location businesses, giving both centralized and distributed marketing teams, and even franchisees and operators much needed tools to help them stand out in local markets.
“We’re thrilled to announce our partnership with Taziki’s, focusing on revolutionizing local customer acquisition through automation and AI-driven marketing,” said Matthew Marx, CEO of Evocalize.
“Like many multi-location businesses, they’ve experienced the challenge of uneven ad spend—investing too much in markets that don’t need it while spending too little on those that do. Our technology provides each Taziki’s location with a virtual top-tier marketer and data scientist, ensuring the right ad mix and execution automatically, without manual intervention. This true automation empowers every Taziki’s location to exceed their business goals.”
Instantaneous local marketing automation
The Taziki’s system will have access to Evocalize’s Collaborative Marketing Platform, equipped with industry-leading EVOLVE technology — real-time automation and machine learning algorithms designed to optimize cross-platform performance, ensuring ads are seen by the right people, at the right time where they’re spending their time — Facebook, Instagram, Google Search, Google Display Network, TikTok, Gmail, and YouTube.
“We’ve run ads, inconsistently at best. It was time to present our system with an effective, cohesive program that gets ads into every market,” said Julie Wade, Head of Marketing at Taziki’s.
“When we’ve tried previously, the algorithms consistently pushed our ads to larger metros that didn’t necessarily need the attention. We chose to partner with Evocalize to efficiently and effectively deliver ads in our markets that need them the most, across the platforms where our guests are engaging. The scale these tools offer, and the value they bring to our locations and the system as a whole, is second to none.”
To see how Evocalize fully automates local digital marketing for franchisees and local operators to drive real business results when and where it’s needed most, visit us at evocalize.com.
*Rated the #1 Mediterranean franchise in the US by Entrepreneur magazine
Press contact:
Justin Ulrich
[email protected]
About Evocalize
Evocalize’s Collaborative Marketing Platform is used by multi-location brands, technology platforms (like CRMs), and online marketplaces to equip their locations, agents, and users at scale with sophisticated, push-button easy digital marketing that drives real business results and revenue. Evocalize is a Meta Business Partner and a Google Business Partner. Evocalize’s technology supports businesses across industries, including real estate, mortgage, insurance, financial services, restaurants, franchises, travel, and more. Over 1,500,000+ sophisticated digital marketing programs have been run using Evocalize technology, generating millions of leads, and leading to thousands of transactions to date. Evocalize is backed by Madrona Venture Group, Move, Inc., Second Century Ventures, and Habanero Ventures. For more information, visit evocalize.com.
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