THE LOCAL MARKETING LAB PODCAST
Your source for local marketing expertise
Proven strategies to boost brand visibility, engage your target audience, and elevate your local marketing game.
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Recent Episodes
5 must-do local marketing tips to drive growth
Co-founder of Handcraft Burgers and Brews, Head of Revenue Marketing at Branded Hospitality Ventures, and founder of Yeah! Management
The power of personal branding in local marketing
SVP of Marketing & Business Development at Kind Lending
Create raving fans in your local community
Founder & Managing Director at Auden Hospitality
3 levers to build trust and local marketing success
CRO at Final Offer
Building buzz: Ignite engagement with unforgettable experiences
CEO of Hot Palette America — US parent company of Pepper Lunch
3 strategies for meaningful customer engagement
CRO at Custom Business Solutions & Founder of the Restaurant Technology Guys
5 tips how to increase restaurant traffic and revenue
Founder & CEO of Benchmark Sixty Restaurant Services
Digital Storytelling: Be the show, not the commercial
Founder of Cali BBQ and Cali BBQ Media
About Local Marketing Lab
The Local Marketing Lab is a weekly podcast from Evocalize that explores innovative local marketing strategies for multi-location businesses.
Each episode features conversations with industry experts on leveraging technology to drive business growth. We cover topics like restaurant marketing, real estate marketing, harnessing data, digital advertising innovations, customer acquisition strategies, and more!
With actionable insights, the Local Marketing Lab podcast provides a wealth of tactical ideas that franchises, agencies, and brands can implement to boost local presence, engagement, and sales.
Justin Ulrich
VP of Marketing at Evocalize
Meet the host
Justin is a seasoned marketing leader known for his creative expertise and innovative go-to-market strategies. With vast experience spanning both B2B and B2C landscapes, Justin has made his mark across a spectrum of industries including software, POS, restaurant, real estate, franchise, home services, telecom, and more.
Justin’s career is steeped in transformative strategies and impactful initiatives. With specialties ranging from channel marketing and brand management to demand generation, his strategic vision and execution have consistently translated into tangible results.
Empower your franchisees.
Drive real local results.
Not every franchisee on your team is a marketing pro — yet.
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